Darren is the President and founding member of RootAdvisors, LLC, where his firm applies leading technologies and best practices that support a highly efficient and steamlined business. Darren is also CEO of Rootworks, a firm dedicated to educating small and mid-sized firms on technology, practice management, marketing, branding, and more. Darren co-authored The E-Myth Accountant and has been recognized professionally in many capacities including “Top 25 Most Influential Thought Leaders” and “The Most Trusted CPA.” Root & Associates has earned first place for “Best CPA Firm.” Mr. Root holds CPA, CITP, and CGMA credentials.